China Expands Public Relations Campaign in Turkey After BYD Investment Fallout
China has stepped up its public relations efforts in Turkey following the collapse of BYD’s planned electric vehicle plant, a project that had been expected to strengthen economic ties between the two countries. The suspension of the investment was viewed as a setback for Ankara, which had offered generous tax incentives to attract the company.
According to analysts, Chinese officials have increased engagement with Turkish media, journalists, academics and political parties in an effort to improve Beijing’s public image. Activities have included sponsored media content, official visits to China and outreach to both government-aligned and opposition groups.
Experts say China is also expanding its influence through cultural and diplomatic initiatives while seeking to reduce criticism over issues such as the treatment of Uyghurs in Xinjiang. Human rights organizations continue to raise concerns over China's policies in the region, while Beijing rejects allegations of abuse.
